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Latest Blogs

PPC vs. SEO: Which Strategy is Right for Your Brighton Business?

by Dave King
Digital Marketing
18 September 2023

PPC vs. SEO: Which Strategy is Right for Your Brighton Business? 
Online marketing has become the cornerstone of success for businesses, especially in vibrant cities like Brighton. Two prominent strategies that businesses often contemplate are Pay-Per-Click (PPC) advertising and Search Engine Optimisation (SEO). Both PPC and SEO have their unique advantages and can significantly impact your business growth. In this expert guide, we will delve into the world of PPC and SEO, helping you make an informed decision about which strategy aligns best with your Brighton business.

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How to Improve Your WordPress Website’s Conversion Rate in 2023?

by Dave King
Website Development, Digital Marketing, SEO
14 August 2023

Are you struggling to get the results you want from your WordPress website? Is your conversion rate not where it should be? With so much competition online, it’s essential to maximise your WordPress site’s potential to achieve success. In this guide, we’ll show you how to improve your WordPress website’s conversion rate in 2023 and boost your bottom line. 

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Maximising ROI with PPC Advertising in Brighton 

by Dave King
Digital Marketing, Paid Advertising
31 July 2023

Maximising ROI with PPC Advertising in Brighton is essential for businesses looking to boost their online presence and generate profitable results. Pay-Per-Click (PPC) advertising is a digital marketing strategy that allows businesses to display ads on search engines and other online platforms. By strategically targeting keywords and demographics, businesses can reach their desired audience and drive immediate results. In this expert guide, we will explore the benefits of PPC advertising, provide insights into creating successful campaigns, and explain how Carden...

Mastering On-Page SEO for Brighton Websites 

by Dave King
Digital Marketing, SEO, Website Development
24 July 2023

Mastering On-Page SEO for Brighton Websites is essential for maximising your website's potential and staying ahead of the competition in the local market. In this expert guide, we will delve into the definition and importance of On-Page SEO, along with providing valuable insights and strategies to help you boost your rankings, attract local customers, and achieve online success.   Definition and Explanation of On-Page SEO On-Page SEO refers to the practice of optimising various elements within a web page to improve its visibility...

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