Google undeniably has market dominance when it comes to online searches. In fact, at last count, Google accounted for 85% of searches on desktop and almost 95% on mobile. Bing accounts for just under 3% of total searches worldwide. This means that when businesses are thinking of how to approach their online advertising, many of them don’t even consider that Bing has its own ad platform just like Google.
Carden Digital are proud to announce we are now an accredited Google Partner Agency.
At Carden Digital, we’ve run successful PPC ad campaigns for a variety of different businesses in a diverse set of industries, and that’s given us some insights we’d like to share about the benefits of PPC ads and how you can use them to reach new customers, generate leads, and boost their sales.
A Google My Business profile (GMB profile) is the card of information about a company which is displayed at the top of a Google search results page when a user searches for that company or their services. If you search for a business which is local to you, you’ll probably see one of these cards appear.
Website security is vital. Many businesses focus all their efforts and budget on their site speed and their search engine optimisation efforts, which are both valuable but it’s important to ensure that your website is secure from online threats as well. In this article we are going to go over the reasons why web security is important and what some of the most common threats are. We’re also going to give you a step-by-step guide to securing your website because we believe that when it comes to the internet no one is secure until everyone is secure.
