If you’re not monitoring your success, how do you know if you’re successful?
Carden Digital use numerous enterprise-grade tools to analyse and report on the success of our marketing campaigns. We help brands to grow using smart, data-driven digital marketing techniques and believe in being fully transparent with the results of our work, which is why we offer monthly reporting as a part of our paid advertising, SEO and social media packages.
Every paid advertising project starts with an in-depth discussion about what success would mean for you. Is it more website visitors? More conversions? More physical footfall? More phone calls? This can be identified and included in your report.
We believe reports shouldn’t just be a spreadsheet. Carden Digital’s regular reports on the results of our client’s Pay Per Click (PPC) campaigns give a comprehensive review of their current successes and the next steps to improve the campaign.
Our PPC reports contain all of this is an easy to read and colourful report, because we know that it’s not the numbers and data that matters to our clients, it’s the end results. You focus on delivering a great service for your customers and we’ll help you find new ones.
Social Media is increasingly important to every company’s brand image and their ability to connect with their customers. Although, it can be difficult for many businesses to know if their efforts are having any impact and what or how they could improve. Therefore, an expert report is vital to social media success.
In order to know how successful your social media campaign is, you first need to identify what you are trying to achieve with it:
• Who is your target audience and which social channels do they already use?
• Define your KPIs – what is your main aim (sales, website clicks, call back requests or just more followers and interaction)
Our social media experts work with you to build a strategy and provide you with monthly reports detailing our work, results and future recommendations.
Usually, there’s nothing that you specifically need to do after you receive your monthly report. We send reports to our clients because we are gathering data all the time on our marketing efforts and think it is important to share the most important findings. Occasionally, we might have some suggestions or questions related to your marketing, but these will also be raised with you directly by your account manager.
That depends on the digital marketing services we are providing you. SEO reports will normally have organic web traffic figures as well as your current rankings for your target keywords. PPC reports will have data on clicks, impressions, ad spend, leads/sales and ROI. Social media reports will have several engagement metrics for your posts, like comments, likes and shares.
If you would like our help with SEO, Paid Ads, Web Design, Graphic Design, Social Media or any other digital marketing services, then let us know. Fill in the contact form below and one of our friendly team will be in touch shortly.
We can’t wait to hear about your business and how we could help. Our offices are based in Brighton, but we have helped businesses in multiple locations to reach their target audiences.
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