Workout Store are an online retailer of athletic clothing and workout nutrition supplements. They approached us to build their new e-commerce website.
Workout Store had previously been using a Shopify site but had found that it lacked the customisation and functionality they required when it came to categorising products. We built them their own custom e-commerce site on WordPress using the WooCommerce shopping integration. This has allowed them to create the shopping experience they desired for their customers.
We were able to provide training for Workout Store on how to use the backend on the site, showing them how to upload new products, alter prices, offer discounts and process sales. We shared all the technical knowledge they would need to run their online shop successfully.
The website was crafted to look bright, energetic, and sporty, and we created social media presences for them on each of the major platforms using the same design ethos.
Once the new e-commerce website was live and functioning, we worked with Workout Store to build a compelling online ad campaign to target the ideal audience for their products. By refining search terms related to the sports they supply and using high-quality images for Google display ads, we managed to bring in a steady stream of new and returning customers to their online store.