Category: Digital Marketing

If you’ve been researching digital marketing options for your business, you’re probably seeing a lot of talk about PPC. PPC stands for pay per click advertising. PPC ads are online…

Have you ever searched your business on Google and seen ads for your competitors show up instead?  That’s because they’re using your business name as a keyword in their ad…

If you’re looking to start advertising your business online but have a limited amount of budget, you need to be selective about which advertising channels you’re going to invest in….

Are you running Google Ads for your business? Displaying ads against searches on Google for your brand or the products and services you offer?   Have you thought about using your…

Blogging forms a key part of many of our digital marketing campaigns. It can be a great way to establish your expertise in your field, increase engagement and generate leads…

Memes have become such a vital part of our digital lives that brands are trying to capitalise on their potential as a tool to reach audiences. In this article we’re…

Hashtags are a great way to help people discover your content on social media. Like all elements of social media marketing, the more thought you put into how you use…

It’s important for every business to have an online presence. Even if you only run a single shop, a website gives you a place to display your products, list your…

Social media is a great digital marketing tool for businesses. It’s free to use and can let you connect directly with current and future customers. The latest data shows that…

If you’ve been researching digital marketing options for your business, you will undoubtedly have been hearing a lot about SEO. SEO stands for search engine optimisation, and you’ve probably seen…