Fraud Blocker Case Study: DM Plumbing & Heating - Carden Digital

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Case Study: DM Plumbing & Heating

DM Plumbing & Heating are a plumbing firm based in Sussex who were looking to build an online presence. We worked with them to choose a website design that they found pleasing and which had the requisite features to showcase their impressive portfolio of previous plumbing installation work.

Using a mixture of images provided by the client, licenced stock images and images of their team on the job, we were able to create a visually interesting website which fully demonstrates the different services they provide. Our graphic designer also workshopped a logo with the client, creating several different illustrations and colour variations on the gas flame/water drop motif.

After an initial discussion of their services, our content writer got to work on on-page content for each of their different offerings, ensuring the text was informative, keyword-rich and relevant, explaining the specifics of each service to the reader, while also selling DM Plumbing as the best choice to provide it.

All our website designs include a basic SEO setup, even if the client is not undertaking an ongoing SEO plan. To this end, our SEO team wrote the meta descriptions for each page, ran a site audit to detect any outstanding backend issues within the site and set up a Google My Business (GMB) profile, complete with the new logo, links to the new website and contact details.

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